Pepsi: The Choice Of Steelers RB Le’Veon Bell

In the mid-1980s, Pepsi was known as “The Choice of a New Generation”. As of Monday, it’s also the choice of Pittsburgh Steelers running back Le’Veon Bell.

In a Tuesday post on Twitter, Bell, the Steelers second-round draft pick in 2013 NFL Draft, announced he just signed a deal with Pepsi.

Bell did not elaborate about his new endorsement deal, but I’m pretty sure it will not include him doing a commercial in which he throws a game-worn jersey to a young kid who offers him his bottle of Pepsi as he limps down the runway to the locker room.

During his rookie season, Bell was named Pepsi NEXT Rookie of Week 16 following his 124 yard rushing performance in the Steelers win over the Green Bay Packers.

The Michigan State product finished the 2013 season with 1,259 yards rushing and passing – the most ever by a rookie in the history of the Steelers franchise, besting the mark set by Franco Harris in 1972 when he gained 1235 yards in 14 games.

  • Kusko_Ken

    I hope he takes the cash and not the lifetime supply of Pepsi like Woodley did.

  • Jason

    I promised I’d stop bashing Woodley the day we cut him but I can still live vicariously through those who still do.

  • greeny

    Choice of the week is Steelers Week baby!! NFL network channel

  • William Weaver

    Love it!!

  • WilliamSekinger

    +1 😀

  • Johnny Loose


  • steeltown

    Good for him…. I like Pepsi

  • The Great Mr Slippery

    made my day