Steelers Ranked 27th In Most Valuable Sports Teams

Forbes yesterday posted their annual list of the 50 most valuable sports franchises in the world, and the Pittsburgh Steelers come out ranked 27th.

Though the Steelers can claim to hold the most Super Bowl titles, they are only the 14th-most valuable franchise among NFL teams.

The Steelers are valued at $1.118 billion according to Forbes, which is a far cry from the value of Real Madrid, the most valuable sports team in the world, worth a total of $3.44. The top three franchises, in fact, are soccer teams.

The New York Yankees are unsurprisingly the most valuable franchise in North America, but the Dallas Cowboys, the self-proclaimed ‘America’s Team’, is right behind them as the fifth-most valuable franchise with a value of $2.3 billion.

The vast majority of the other most valuable NFL franchises ahead of the Steelers are not particularly surprising. Most of them reside in major markets, such as New York, Philadelphia, Chicago, and the like.

Others, meanwhile, have experienced a tremendous amount of success recently, such as the New England Patriots, Indianapolis Colts, and Green Bay Packers.

Pittsburgh is certainly not one of the biggest markets in the league, however, so for the Steelers organization to be ranked so high is still impressive.

It’s even more impressive considering where it all came from back in 1933, and considering the fact that the organization is still owned by the Rooney family.

The Steelers, meanwhile, are expanding their stadium for the first time since the new one was built, if I’m not mistaken. Heinz Field is expected to see the additional of 3000 more seats scheduled to be installed for the 2015 season.

According to Forbes, the average team in the top 50 list is worth $1.34 billion, which means the Steelers are slightly behind the average in that regard. That value is an eight percent increase from the average value just a year ago.

38 franchises around the world are worth at least $1 billion. A year ago, only 33 franchises could claim to be worth that price.

The article also says that there wasn’t a franchise in the world worth $2 billion just three years ago, yet now, in 2014, there are six, including two worth over $3 billion.

Also of note, 30 of the top 50 most valuable franchises in the world come from the ranks of the NFL, meaning that just two teams don’t make the list. Those are the Oakland Raiders and the Jacksonville Jaguars, and given the current state of not only their teams, but their franchises and structure, it’s not particularly surprising.

About the Author

Matthew Marczi
Passionate Steelers fan with a bit of writing ability. Connoisseur of loud music. Follow me on Twitter @mmarczi.
  • JacksonVille

    Whats wrong with the Jaguars’ “franchise” and “structure”? The team has increased in value over $70 million dollars in the two years that Shad Khan has owned the franchise. He has also put tens of millions of his own money into stadium upgrades. So please enlighten us.

  • Lil Smitty

    How do they put a value on teams? Property they own/use and price, revenue of tickets prices, and television revenue?

  • steeltown

    No franchise worth $2 billion just 3yrs ago… and now, there are 6 franchises worth that and more… that’s interesting

  • joed32

    They’re guessing. The value of a team is what someone is willing to pay for it. Until it’s for sale there’s no way to tell.

  • Ryan

    Im assuming hes referring to that fact the team obviously still has been in the basement in terms of winning for several years now. Attendance or lack there of has been an issue from everything ive read. Constant rumors that the team might be moved (tho I dont see it). And youve only had the same head coach and gm for 2 years so not very established quite yet. Again im just assuming this is the type of stuff hes referring to. Could be more or I could be off that was just my take on it.

  • funny, considering the player’s percentage of pay increase probably isn’t anywhere near what the percentage increases of franchises were. Not that they need anymore money, but someone is banking, that much is certain.

  • So if I raise 2 billion $ I should be able to haggle w/ the Rooneys.

  • Chad H

    It is a business to make money. I don’t know why people get upset when someone is making money. This is capitalism at its best amd a lot of people are making money in the NFL and not living on welfare. Sounds like a good deal to me.